The OptiMaaS-project, will be represented by Stefan Arbeithuber (MO.Point) at the ICoMaaS in Tampere, Finland on the 3rd and 4th of December, 2019. Stefan will present the paper ‘holistic mobility solutions for the urban periphery” that discusses challenges and opportunities to disseminate the MaaS-approach in urban non-core areas.
The 2nd ICoMaaS aims to increase knowledge on the preconditions of MaaS, experiences from trials and commercial services, and the effects of MaaS, in particular on climate change, travel behavior and transport poverty.
The paper describes the integrated approach of planners, mobility operators, IT-integrators and early adopters based on the “Viennese Modell” aiming to estimate if and which MaaS solutions can be provided, by analyzing: (a) user needs regarding information, access and the level of quality (b) the configuration of mobility services and the integration into MaaS platforms, as well as (c) policy frame works between public and private stakeholders.
Within OptiMaaS a combined methodology is applied, including:
- Desk research on mobility behavior in urban non-core areas;
- Spatial and demographic data analysis, identification and selection of target areas
- Multi-stakeholder dialogues
- User requirements: Personas – methodology, definition of scenarios
- Simulation of mobility demands and offers
- Mobility Labs to test user acceptance
Discussing the potentials and steering instruments of such a strategic framework, the OptiMaaS project partners, will be represented in Tampere, contributing to the gain of knowledge on the conference objectives.